Traffic and conversion summary

The Traffic and Conversion Summary widget offers a detailed snapshot of how your customers interact with your store, segmented by device type. By displaying the distribution of traffic between browser and mobile sessions, it provides a deeper understanding of user preferences and behavior across platforms.

With its clear breakdown of page views, revenue, ordered units, and average retail price, this widget enables you to identify trends and track key performance metrics over time. The percentage changes compared to a previous period highlight areas of growth and opportunities for improvement, allowing you to adjust your strategies accordingly.

By visualizing device-based traffic distribution, you can optimize your store’s mobile and desktop experiences to better meet user needs. Whether it’s refining your mobile user interface or enhancing desktop functionality, leveraging these insights ensures that you deliver a seamless shopping experience, improve engagement, and drive conversions more effectively.