Provides an overview of key advertising performance metrics, allowing users to quickly assess the effectiveness and efficiency of their ad campaigns. The widget is divided into several sections that track various aspects of ad performance:

• total ad sales: this metric shows the total revenue generated from ads. it gives an overall picture of how much the advertising efforts are contributing to sales.

• total spend: displays the total amount spent on advertising, offering insights into the budget being used for ad campaigns.

• acos (advertising cost of sales): this metric represents the percentage of ad spend in relation to sales from advertising. It helps assess the cost-efficiency of the ads.

• roas (return on ad spend): roas measures the return for each euro spent on advertising, showing how much revenue is generated for each advertising euro invested.

• tacos (total advertising cost of sales): tacos includes both ad and organic sales, providing a more comprehensive view of how advertising influences overall revenue.